About Perfect Ink Media
Perfect Ink Media is a Hong Kong-based creative content agency with a distinctly international vision. Founded in 2013 by award-winning editor and journalist Paul Kay, we specialise in planning and creating high-quality content in English and Chinese, from custom publishing projects and multi-platform marketing campaigns to eye-catching press materials and razor-sharp ad copy. Starting with strategy and ideation all the way through to execution and launch, we help our clients turn their vision into content that builds brand awareness and drives conversations, conversions and sales. Working with an ever-growing network of writers, editors, translators and creatives around the world, we offer fast, round-the-clock service across multiple time zones, and are experts at sourcing specialists in a wide range of subjects, from finance and tech to fashion and design. And, as our name suggests, we approach every project with a meticulous attention to detail that borders on the obsessive, ensuring that the results are never less than exceptional. In short, if you need your content to be perfect the first time, every time, you’ve come to the right place.
About Paul Kay
Founder & Managing Director
The founder of Perfect Ink Media, Paul Kay is an award-winning editor, journalist and media strategist with a keen passion for storytelling. In a career spanning almost 25 years, including close to 20 years in Hong Kong media, Paul has built an enviable reputation for creating memorable content across a wide range of print and digital platforms. As an editor and writer for the South China Morning Post, co-founder and Editor-in-Chief of Time Out Hong Kong, and Managing Editor of Hong Kong Tatler, Paul launched, ran and revamped a variety of successful magazines, websites and custom publishing titles, before establishing Perfect Ink Media in 2013. Since then, he has employed the same high standards to drive the creation of world-class content for global brands such as American Express, The Peninsula Hotels, Four Seasons and Lane Crawford, and high-quality native advertising for the likes of The Wall Street Journal, Forbes, National Geographic, and many others.